Category Archives for "Reputation"

How to Boost Your MSP Reputation (and Sales) by Using Thank You Cards

How to Boost Your MSP Reputation (and Sales) by Using Thank You Cards

As time goes on, it seems that we lose some of the old customer service practices of days gone by. Could reviving one of them help you get an edge on your competition?

If your grandmother made you write Thank You cards after your birthday, she was actually doing you a favor, because that one simple act still makes as big of an impact on people today as it did 50 years ago (and maybe more).

Find out how sending a note of appreciation to your customers can help boost your tech company’s reputation and gain you customer loyalty.

Leverage Your Tech Business Reputation to Market Residential Managed Services

Levarage Your Tech Business Reputation to Market Residential Managed Services

The technology landscape has changed dramatically this year, and many people have found themselves working and going to school from home. But those home networks are often lacking the managed services they need (and that YOU can provide!).

Residential managed services are taking on a whole new level of importance. Even without the stay at home orders accelerating things, telecommuting and freelancing had already elevated home offices.

Now is a perfect time to leverage that IT support reputation that you’ve built up over the years to market residential managed services.

8 Smart Ways to Use Branding in Your Tech Site Reviews Process

8 Smart Ways to Use Branding in Your Tech Site Reviews Process

Your branding can be an afterthought, or it can be the cohesive glue that ties together all content that you put out. When used properly, your branding can energize your tech business reviews program and help it get you the results you want.

Too often, business owners aren’t diligent about using their brand in everything they do, which is like leaving a royal flush sitting in your deck and playing a pair of jacks instead.

There are some cool ways that you can rev up your reviews program by using something you already have in place, which is your brand identity.

Offering Help to Your Tech Business Clients During the Coronavirus Outbreak Can Be a Win-Win

Offering Help to Your Tech Business Clients During the Coronavirus Outbreak Can Be a Win-Win

We’re in unchartered territory as far as national emergencies go due to the global pandemic. School and restaurants are closing, events and sports games have been cancelled and everyone’s uncertain about what tomorrow will bring.

One thing is apparent however, without technology things would be much more difficult. This puts technology business owners in a unique position to be just the support their clients need at a time like this.

If you’ve been uncertain about what to focus on during this national emergency that is changing the way we live and work, read on for some suggestions on how you can be there for your customers to help them get through it, which can end up being a win-win situation.

7 Practical Steps to Repair a Bad Tech Business Reputation

7 Practical Steps to Repair a Bad Tech Business Reputation

We all make mistakes occasionally and in the internet age, bad reviews and low star ratings can stay in Google’s search results and haunt you for years if not addressed.

Whether your customer service was lacking when trying to transition from part-time to full-time IT support, you made a poor hiring decision, or bad comments were undeserved, you don’t have to be defined forever by those negative online mentions.

Knowing the steps to take to clean up a bad online reputation can give you a fresh start and a whole new attitude about yourself and your tech business.

How In-Person Networking Strengthens Your Tech Business Reputation

How In-Person Networking Strengthens Your Tech Business Reputation

No matter how much technology might cause us to spend time looking at screens, nothing can replace that in-person interaction that connects people and helps us truly get to know each other.

In-person networking is an age-old practice, but one that’s more relevant than ever in today’s internet focused world. There’s just something you get from meeting people, shaking hands, and connecting with them in person that you can’t get through email.

There are multiple benefits of upping your face-to-face networking game, not the least of which is contributing to your tech business reputation, which is like the torque in your marketing engine… where the real power comes from.